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Established in 2009 and rooted in GeXiang High-Tech Park, Rui'an, Zhejiang Province, Ruian JIABEIR Auto Parts Co., Ltd. specializes in the R&D and production of high-end racing seats, racing simulators, and gaming chairs. With a registered capital of RMB 10 million, the company operates a modern factory spanning 10,000 square meters and employs over 200 professionals. Equipped with two in-house production lines, we ensure end-to-end quality control from raw materials to finished products, guaranteeing superior quality and timely delivery.
Driven by innovation, the company holds **1 invention patent, 20+ utility model patents, and nearly 100 design copyrights**, and is certified under the **IATF16949:2016** international standard. In 2022, our products were selected for the **Qatar World Cup**, providing professional seating solutions for coach and substitute benches—a testament to our global recognition.
Our products are distributed across dozens of countries in Europe, America, the Middle East, and Asia, with key markets including the U.S., Italy, and Brazil. We offer tailored **ODM/OEM services** and uphold the philosophy of **"Quality is the lifeline, service creates value."** By continuously refining craftsmanship and prioritizing user experience, we deliver ergonomic and aesthetically advanced seating solutions that are committed to advancing automotive sports culture worldwide.
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Corporate Culture

Ruian JIABEIR Auto Parts Co., Ltd.
  • Quality Is The Lifeline,
    Service Creates Value

    Adhering to the concept of "quality is the lifeline, service creates value", we continue to optimize technology and user experience, and are committed to providing global customers with seat solutions that combine performance and aesthetics, and promoting the development of automotive sports culture.

Our Advantage

  • International Market
    The business covers dozens of countries in Europe, America, the Middle East, Asia, etc., focusing on markets such as the United States, Italy, and Brazil.
  • High Productivity
    It has 10 mechanized production lines with a monthly output of over 30,000 chairs, which can meet the diverse purchasing needs of different customers.
  • Quality Assurance
    Advanced monitoring equipment and strict quality management system are our guarantee for product quality.
  • Customization Ability
    We have a professional R&D team of more than 20 people, who can provide customers with continuously innovative products and customized design services.

Production Base Display

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